Editorial Brand Imagery for Founders, Designers, and Creatives.

Expressive and
Purpose-Driven Storytelling.

Daina Marie specialises in refined, editorial driven imagery, designed to capture your brand with clarity and intention.

Bespoke photoshoots that blur the lines of art and advertising to elevate your brand presence across websites, campaigns and social platforms.

Based in Newcastle, NSW. Available Australia-wide.

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A plate of creamy scrambled eggs topped with cheese, fried chicken tenders, mayonnaise, and hot sauce, with a cup of coffee with latte art on a saucer and spoon in the background.

EDITORIAL + LIFESTYLE PHOTOGRAPHY

Purpose-driven storytelling to introduce a new product, highlight a feature, or tell your brands story confidently and with conviction. A blend of art and marketing to connect with your community.

INTERIOR PHOTOGRAPHY

Purpose-built to showcase thoughtfully designed spaces to communicate intention, atmosphere, and craftmanship with a strong focus on design decisions, materials, and mood.

FOOD PHOTOGRAPHY

A stylistic and artistic approach to capturing the details and intention behind every culinary dish - texture, produce, and craftmanship. Suitable for one hat restaurants to local cafes.

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CLIENT TESTIMONIAL

“I was absolutely blown away by her work and instantly knew she was the perfect photographer for us”.

- KASEY MCDONALD

Bathroom with oval mirror, wall sconce with two globe lights, beige textured wall, wooden vanity, white vessel sink, with soap dispenser, bottle, gray towel, and a bathtub with a mounted faucet, and glass shower enclosure with bottles inside.
Young woman with short curly red hair sitting on a vintage orange chair, wearing a black dress with a colorful sunflower pattern, holding a camera, and looking at the camera with a relaxed expression against a plain white background.

Curated with Intention

Founded by Daina

Hi, I'm Daina. I care deeply about getting the story right and the brands I get to tell it with — every shoot is a genuine collaboration of creative fusion, from start to finish. I’m drawn to the details which can make a shoot sing - lighting, texture, atmosphere, and the story behind what’s being created. Photography became a way to capture those elements and translate them into visuals that feel refined, thoughtful, and aligned with a brand’s identity.

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Featured Projects

Browse the Portfolio

A woman with dark wavy hair, wearing a light pink long-sleeved top and maroon pants, holding a microphone to her chest, standing in front of a beige wall. On a white table in front of her are books, rocks, and crystals.
A woman with dark wavy hair, wearing a light pink long-sleeved top and maroon pants, holding a microphone to her chest, standing in front of a beige wall. On a white table in front of her are books, rocks, and crystals.

Quest for
Eunoia.

A plate with a fried egg, a piece of bacon, a hash brown, and an egg white.

Flo.

Close-up of beds with beige and white striped linens and multiple pillows against a headboard.

Your Home Design

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FAQ’S

Don’t see your question? Please get in touch and I’ll give you all of the details you need.

  • I create editorial style imagery for Founders, Designers, and Creatives in business who are looking for more expressive imagery over conventional business content.

  • Anyone in business who is in the market for purpose-driven, often conceptual imagery.

    Past clients have included artists, interior designers, entrepreneurs, service-based providers, restauranteurs, chefs, wellness studios, and boutique store owners and accommodation.

  • Editorial brand photography is purpose-driven, often conceptualised photography that aims to tell a story through a series of still images and is usually about your brand identity and credibility to shape public perception.

    Lifestyle Brand photography is about the customers world. Showing not only what you sell, but how your product fits into a customer’s identity, routine, and aspirations. Instead of dramatic styling or complex concepts, lifestyle is to feel more authentic and relatable.

  • Absolutely! In my experience, each query is different from the last and no two businesses are the same, so bespoke, custom packages and quotes are easily honored.

  • Yes, I highly encourage you to jump on a call with me before booking. Firstly, they are obligation free, and a quick way to share your shoot vision, needs, concerns and any questions you may have, answered in real time.

    During this easy 15min call, I’ll be able to offer you options and my professional opinion in how best to achieve your shoot goals.

    Jumping on a discovery call is also a simple way to gauge if we’ll make a great fit working with one another.